Adidas plans franchise business model change for Reebok India

Last Updated: Wednesday, May 2, 2012, 19:51

To lower cost and ensure better accountability from its partners, German sportswear maker Adidas, which is undertaking an accelerated restructuring of its business activities in India, is in the process of changing its franchise business model for the Reebok brand.

Adidas Net up 38% to 289 mn euros in Jan-Mar

Last Updated: Monday, April 30, 2012, 21:52

Adidas Group Monday announced 38 percent growth in net profit to 289 million euros (USD 382 million) in the January-March quarter and raised outlook for the full year, even as commercial "irregularities" were discovered at its Reebok unit in India.

David Beckham and Katy Perry in new Adidas ad

Last Updated: Saturday, March 31, 2012, 19:09

The latest commercial for Adidas features David Beckham along with blue haired Katy Perry.

Top level change in Adidas India; Subhinder Singh Prem quits

Last Updated: Monday, March 26, 2012, 13:57

German sportswear maker on Monday announced a top level management change by appointing Claus Heckerott as Managing Director for Adidas Group India in place of Subhinder Singh Prem who has quit with immediate effect.

Adidas, Nike, Puma workers abused in Bangladesh: Report

Last Updated: Sunday, March 4, 2012, 14:18

Bangladeshi workers producing sportswear for Puma, Nike and Adidas are being physically abused, a British newspaper claimed Sunday.

Daley warned his medal hopes could take a dive

Last Updated: Wednesday, February 15, 2012, 18:31

British diver Tom Daley has been warned that his media appearances could sink his hopes of winning gold at his home London Olympics.

New Euro 2012 ball faster than Jabulani, Adidas CEO says

Last Updated: Monday, October 10, 2011, 23:50

A new Adidas ball, to be used at the Euro 2012 finals, will fly faster than its predecessor and will be just as unpredictable for goalkeepers, the chief executive of the German sporting goods company said on Monday.

World Cup final ball auctioned for 48,200 pounds

Last Updated: Sunday, July 18, 2010, 12:20

The Adidas Jabulani ball used in the FIFA World Cup final has been auctioned off on eBay for 48,200 pounds.

Sponsors score as soccer fever hots up ahead of World Cup

Last Updated: Wednesday, June 9, 2010, 17:52

Less than a week to go for the kick-off of the football World Cup in South Africa, main sponsors of the event, including Adidas, Coca-Cola, Visa and Sony, are already scoring in popularity charts with public.