How can one forget Aamir Khan's commercials for Coke, which ran a series in which he took the beholders with complete surprise in his different avatars, the best being the Gorkha act. As the most expensive buy for the brands, ranging around Rs 12 crore, Aamir lends the factor of believability in his endorsements. Some of the products and brands which have been endorsed by the actor till date include Coke, Titan, Incredible India and many more.